Those of you who have been attendees at Rio Grande's Catalog In Motion in Tucson received a letter this week from CEO Alan Bell.
"As you are a prior attendee at Catalog In Motion, I wanted you to be among the first to know that after 23 consecutive years, we won't be taking Catalog In Motion back to Tucson in 2011.
What Rio Grande plans is to take advantage of the new technology available to produce instructional videos, webinars and visual training demonstrations as well as Internet based user groups and a continuation of live workshops in their Albuquerque workshops.
I have to say that this makes me very sad - I understand the costs of putting on a show the size of the Catalog In Motion is tremendous - but I personally was a convert to Rio following the 2008 CIM - I was able to get hands on time with the larger equipment as well as the opportunity to talk first hand with the people who create and invent the tools.
The one-on-one between you and the tool or the demonstrator - the relationship building...this is something that a video can't do.
So while I am sad today - I expect to see a change in these plans in 2012...this is such a unique concept and the results should be measurable...while I am wishing you the best Rio - I will miss your show immensely!